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Retail Checkout Counter

Expanding B2C e-commerce for
an enterprise company in retail in APAC region

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challenge

  • Seamless integration of multiple third-party systems while ensuring fast, scalable rollouts and agile workflows that could adapt to changing requirements.

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outcome

 

  • Achieved a 90% reduction in critical bugs, eliminating patch releases and boosting product stability.
     

  • Streamlined weekly meetings by 55%, increasing team focus time.
     

  • ROI calculator projects annual savings of up to €147K on bug fixes.
     

approach

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We were tasked with leading this high-stakes project. After conducting a comprehensive analysis of the retail giant’s existing infrastructure, we identified key bottlenecks and designed an Agile transformation focused on scalability and predictable releases. Using two-week sprint cycles, teams continuously iterated on features while integrating test-driven development (TDD) to catch defects early and ensure smoother deployments. By structuring the system into independent components such as payment systems and logistics, teams could develop, test, and deploy updates autonomously without disrupting other workflows.

To support multi-country operations, we implemented scalable CI/CD pipelines that handled traffic spikes and ensured seamless deployments. By fostering an environment of cross-team collaboration and structured workflows, we helped the retailer streamline releases while keeping business priorities on track. One of the toughest obstacles was integrating third-party systems across APAC, each with unique payment processors, shipping partners, and customer management tools.

To ensure seamless integration, our team applied automated testing and business team validation as part of a structured end-to-end testing framework. Continuous integration (CI) kept all components synchronized, preventing late-stage surprises before any of the six launches. The retailer’s aggressive timelines required a transparent, data-driven approach. Sprint reviews and retrospectives provided management with clear insights into release readiness, allowing them to make fast, informed decisions on resource allocation and feature prioritization.

Thanks to the modular architecture and structured testing, the development team could onboard additional resources without disruption. This flexibility ensured on-time launches for each market, even as new feature requests emerged.

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Critical bugs # reduced by

90%

Weekly meeting attendance hours saved

55%

Annual ROI-based cost savings

€147k

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